Search Engine Optimization
Local SEO added to Google Advertising
Approved steps in Optimizing every page of your website:
1- On Page Optimization and implementation: Initial SEO analysis, 2- Competitive analysis, 3-Meta Tags Optimization, 4-Image, Hyperlink and Header tag Optimization, 5- Google Analytics Setup, 6- Social Profile linking, 6- Google and Bing Webmaster Tool configuration, 7- Robots.txt optimization, 8-Canonicalization and 301 redirects
Standard steps when we manage your Google Advertising and Search Engine Optimization
1- Primary Keywords -We consult with you and select the most relevant and related KW's to your line of business.
2- Secondary Keywords -The most relevant Keywords revolving around Primary Keywords. We start with 100's of these keywords and gradually trim down the less used ones.
3- Geo-targeting -will deliver different advertisements to a user based on his or her geographic location.
4- Google Analytics -We will install Google Analytics code on your website to track clients' traffic & produce monthly reports.
5- Technical Search Audit -Audit reveals keywords, per click charges, and information about a website's meta tags, page titles, page descriptions, URLs, site nav link texts, and image tags. We execute the audit discovered data in a daisy chain that connects your website, optimized page information, and image tags to your Google advertising keywords and advertisements.
6- On-Page Optimization -As Needed after initial setup
7- We will add rich snippets to your website where applicable, such as a Business address, customer reviews, eCommerce products
8- Backlink Analysis -Backlink Audit of the Website via Google Webmaster Tools and our Propriety Software and will suggest removing bad backlinks, and introduce new keywords.
9- Blog -We will help you set up an SEO friendly blog on your website if one is not already set up for you.
10- Content -A Small 5-page Website will need about 300 words of content. You could have a 3-page site to start.
11- Google My Business -We optimize your Google My Business and Bing Local Listing by verifying your business and by updating related images and information.
12- Exposure: 70 Authority Publishers -We submit your site to 70 national Publishers, directories, review sites, and maps such as Yelp, and Apple Maps plus Startup Business Listings and NAP Syndication which includes Local Exposure Marketing which constitutes Name, Address, Phone Number updates submitted to local directories, and review sites.
13- Links -We do not participate in unsettled plans to increase your links, Google maintains strong penalties against such practices and those who do practice black hat methods.
14- Reports -Monthly SEO Performance Reports - standard on most accounts whose advertising we manage.
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